Dead Rising 4 is an open world survival horror beat 'em up video game developed by Capcom Vancouver and published by Microsoft Studios for Xbox One and Microsoft Windows via Windows 10. It is the fourth installment in the Dead Rising series. It was announced at Microsoft's E3 2016 press conference on June 13, 2016. It features the return of Frank West, and is set in a Christmas-themed Willamette, Colorado. The game was released worldwide on December 6, 2016 and received positive reviews from critics, but generated a mixed to negative reaction from the target audience due to the removal of the timer mechanics, simplified gameplay, voice-acting and characters, especially the presentation of the game's protagonist, Frank West. A Microsoft Windows version for Steam was released on March 2017, published by Capcom.